The entire point of copywriting is to boost sales. Even if you write copy with the objective of getting more newsletter sign-ups, the entire point is still to boost sales. But, how do you know if what you’re doing is working? You’re writing, and hiring, and writing some more —…

It can be difficult sometimes to come up with a topic to blog about, but your life can also be your topic. It can even become your niche. Have you discovered you have a disease? Are you getting a divorce? Do you have a special needs child, or are you…

Every person on this earth has the capacity to be creative in some way. Some people are creative in the arts, others in business, and others in more ways than can be described here. The thing that you need to know about creativity is that everyone has the ability. It…

The truth is, the more focused you are on success the more likely you are to experience it. Most of you have probably heard of “The Secret” where they espouse the idea that putting out positive thoughts into the universe, and even being very specific about those thoughts, will result…

As a contractor you’re likely to be working on many projects together simultaneously. You might have five to ten clients with various projects at different stages. But, is it better to focus on one project at a time or multitask? …

Your competition delivers a similar product to yours, to the same audience as you do. Studying your competition will help you deliver a better product or service to your audience than if you don’t know anything about them. Your business will improve by the act of studying your competition. How…

Marketing your business with online content is the ultimate way to bring traffic to your website. You can use articles, newsletters, blog posts, social media updates, FAQs and more to help bring traffic, but there are ways to do it so that you can grow your business the right way…

When you decide that you want to get a business coach, you need to ensure that you find the right coach for you. Nothing is worse than hiring the wrong coach because it can be a large expense and you want to get a return on any investment that you…

One the best ways to give your own business a boost is to check out your competition. Your competition, even if your business is more popular, can give you a lot of insight to your audience and how you can improve to make your business even more profitable. One way…