Social Virtuoso Set to Create Buzz at Upcoming SMS Summit

A high profile social media architect is set to take the upcoming Social Media Strategies Summit by storm, with a content rich presentation aimed specifically at SMEs. Taking to the stage at 1:00 pm on February 9th and at 11:45 am on February 11, the founder of Novak Media Group will reveal a wealth of social media secrets during the 45 minute long presentations that are designed to empower and equip.

For entrepreneurs wanting to tap into the power of platforms such as Facebook, Twitter and Pinterest, Novaks’ talk on how to ‘Build An Effective Social Media Plan’ and ‘How Brands Leverage Social Media to Build Loyalty and Trust’ are two events not to be missed.

As a professional business strategist, social media architect and trainer, Ana Lucia Novak is an expert in the art of contemporary business tools. She fronts the hugely successful Novak Media Group, a self-built group that develops bespoke social media strategies for SMEs, start-ups and independent entrepreneurs. Using her experience and expertise, Novak has put together an up-to-the-minute presentation constructed to help SMEs augment online engagement.

According to Novak, SME success is based on a trio of key components — a dynamic website/blog, a conversion oriented email marketing campaign and of course, a stellar social media marketing strategy. The latter is of pivotal importance, with Novak’s presentation designed to help SMEs unlock the secrets of social media success.

Ms Novak said, “Social media is a weapon that every SME should be unsheathing, yet so many entrepreneurs fail to tap into the full potential of platforms. With small businesses in mind, my presentation is designed to help SMEs create razor sharp social media strategies that are guaranteed to create a buzz.”

The presentation is underpinned by a “big picture” overview of the social media landscape and its role in contemporary digital marketing. After the initial introduction Novak will hone in on the specifics, taking an in-depth look at best practice mind-sets and approaches for each channel. This includes an exploration of time management tools, scheduling, content curation, maintenance and monitoring.

Ultimately, the presentation is designed to arm SMEs with the skills to leverage the full potential of social media channels. By offering followers rich online engagement Novak hands entrepreneurs the ability to boost bottom lines. From a business growth point of view, streamlining social media strategies affords entrepreneurs with the time to focus on taking their enterprise to the next level.

For budget limited SMES with big social media plans, the presentation offers invaluable insight. Regardless of how meager a budget, Novak helps SMEs create hard hitting social media presences steeped in professionalism.

At the end of the presentation attendees will walk away with a hard hitting set of social media skills. The armory includes an organized list of channel specific social media tools for Twitter, Pinterest, Instagram and more. Novak complements these with additional information on content curation, automated content generated, design and mobile apps for effective time management and maintenance.

Visit Social Media Strategies Summit to learn more about the event and speaker lineups.

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Former Digital Social Media Strategist & former Silicon Valley; Living in Ventura, California. Still into Gentle/Yin Yoga and daily walks with Priska, my cat.

Former Digital Social Media Strategist & former Silicon Valley; Living in Ventura, California. Still into Gentle/Yin Yoga and daily walks with Priska, my cat.